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Breaking News in Advertising, Media and Technology

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    Twitter is turning to its users for help crafting its dehumanization policy, making a survey available via this blog post where people can share their feedback until Tuesday, Oct. 9, at 6 a.m. PST/9 a.m. ET. Legal, policy and trust and safety lead Vijaya Gadde and vice president of trust and safety Del Harvey outlined...

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    The latest in the name-shortening branding trend involves the stuff that America runs on: coffee. In what it calls an extension of its "first-name basis" with fans, the chain formerly known as Dunkin' Donuts announced at its Global Franchise Convention that it's now just Dunkin'. "Dunkin' Donuts has been on a first-name basis with its...

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    The 70th Primetime Emmy Awards drew 5.132 million interactions across Facebook, Twitter and Instagram during the week of Sept. 17, topping the Nielsen Social Content Ratings list of television series and specials. The awards show on NBC was distantly followed by WWE Monday Night Raw on USA Network (1.8 million interactions across the three social...

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    Some Fantastic Beasts took over billboards in New York, Toronto and Tokyo, with an assist from Twitter. Legendary author J.K. Rowling debuted the trailer for upcoming feature film Fantastic Beasts: The Crimes of Grindelwald on NBC's Today Tuesday morning. Shortly thereafter, the trailer was exclusively available on Twitter, complete with a special cast introduction, and...

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    When it comes to a brand crisis, it's not a matter of if but when, according to Endeavor CMO Bozoma Saint John, who emphasized her point to Brandweek attendees by humming the theme song from Jaws. To prepare for the inevitable disaster, and manage it well, Saint John believes brands need to look internally at...

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    Pinterest will set up shop in its first Canadian office next month, in downtown Toronto, where newly hired country manager Erin Elofson will run the show. Elofson most recently led sales teams at Facebook Canada. Prior to that, she spent 11 years with Microsoft Canada, acting as the global lead for the company's partnership with...

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    While the move to a self-serve advertising platform in June 2017 sparked a rise in the number of advertisers on Snapchat, it also resulted in lower ad prices on the platform, according to the latest forecast from research outfit eMarketer. eMarketer lowered its projection for 2018 net digital ad revenues in the U.S. to $662.1...

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